Marketing QSR Weekly
Tuesday, June 22, 2021

QSR Insider

Dunkin, Friendly's Get New CMOs
by Sarah Mahoney, Staff Writer

Former Coca-Cola exec Rafael Acevedo is joining Dunkin' as CMO, while Friendly's beefs up marketing muscle just in time for ice-cream season. Read the whole story

  • Thighs Are The New Wings: How QSR Chain Dealt With Chicken Shortage
    by Steve Ellwanger

    QSR chain Wingstop Inc. is hedging its bets on a worsening chicken shortage by launching a new brand called Thighstop. Read the whole story

  • Dave & Buster's Tries To Lure Diners AND Workers
    by Steve Ellwanger

    7 new spots target a broad range of potential patrons, while company also allocates $5 million for hiring programs and employee-retention incentive. Read the whole story

  • Hard Rock Partners With Soccer Star
    by Tanya Gazdik

    Grey Group Spain created a video to introduce Lionel Messi 's partnership with the hospitality company. Read the whole story

  • Summer Trends: Younger Drinkers Reach For Hard Seltzers, RTD Cocktails
    by Les Luchter

    Want to reach younger legal-age drinkers with a hard seltzer or ready-to-drink (RTD) cocktail? Try striking a balance between wellness and indulgence. Read the whole story

  • Consumers Say Emotional Problems Are Aggravated By Social
    by Ray Schultz

    Many consumers said social-media exacerbates their emotional issues, but many would give up their pets before their social use, The Reboot Foundation reports. Read the whole story