QSR Insider
by Sarah Mahoney, Staff Writer
Following Krispy Kreme's latest stock offering, QSR Land checks in with Mintel to ask the big question: What drives all the endless love for these sweet treats? Read the whole story
by Joe Mandese
Thanks to indelible jingles and incessant frequency, insurance brands Farmer's, State Farm and Liberty Mutual were among the top 10 sonic brands of 2021, … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Out-of-home advertising could see higher performance rates during the next few months as consumers take on a much more positive attitude. Happy people tend … Read the whole story
by Wayne Friedman
A big part of that total was the soaring debut of Walt Disney's "Black Widow" -- at $80 million. Read the whole story
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by Steve McClellan
R3 reports net new agency business revenue in the U.S. roughly doubled from January to May of this year, to $544 million, Read the whole story
COMMENTARY
by Rebecca Hawkins
User-generated content (UGC) captures an authentic intimacy no other creative format can match. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Heavy promotions could create an overload for the fourth quarter. Read the whole story