Marketing QSR Weekly
Tuesday, August 3, 2021
  • McDonald's Leverages Digital, Loyalty Rewards As Sales Rise

    Q2 U.S. comparable-unit sales growth of 25.9% credited to menu price increases, new crispy chicken sandwiches, and meal tied to pop group BTS. Read the whole story

  • Amid COVID Uncertainty, Starbucks Brews Rising Sales

    In Q3, the cold category represented 74% of beverage sales-up 10 percentage points over the past two years. Read the whole story

  • Report: Pandemic Upended Grocery Shopping Patterns

    Retail marketing specialist 84.51 did research to help food marketers prep for the 2021 holiday sales season. Read the whole story

  • Media Dynamics Alert: Streaming Share Of U.S. Viewing +1,200% Since Early 2010s

    Online streaming's share of the U.S. TV/video viewing population has expanded 1,200% since the "early 2010s," according to a soon-to-be-released estimate from a forthcoming … Read the whole story

  • Rising Ad Prices: What They Really Mean For Brands

    CPC and CPM impressions in Q2 2021 fluctuated widely on most platforms, from Google to Amazon, Facebook and Snap. Read the whole story