QSR Insider
by Teresa Buyikian
For example, despite spending 10% less on linear TV than in 2023, Taco Bell has massively upped its streaming game with buys on YouTube, Roku, and others. Read the whole story
by Teresa Buyikian
Taco Bell's neon teal-colored cult soda is about to celebrate a big birthday, with promos to get the party started. Read the whole story
by Teresa Buyikian
When an order mishap went public, the chain cleverly turned the incident into a deal for all customers. Read the whole story

COMMENTARY
by Sarah Mahoney, Staff Writer
As the company savors the sauce revolution, America is clamoring for creamy, bolder condiments. Read the whole story
by Sarah Mahoney
The collaboration -- both quirky and nourishing -- celebrates National Avocado Day. Read the whole story
by Steve McClellan
The win follows the brand's decision in May to shift media duties to Dentsu X from Empower Media. Read the whole story
by Teresa Buyikian
The sauce-themed collection contains a heavyweight sweatshirt with "Got the Sauce" emblazoned across the back, sweatpants, T-shirt and a trucker hat. Read the whole story
by Teresa Buyikian
Crave Express will serve the brand's signature hot dogs, BBQ sandwiches, sliders, bowls and desserts to Walmart shoppers all day. Read the whole story