Retail Insider
by Sarah Mahoney, Staff Writer
The retailer says the smart-specs showcase will answer key consumer reservations about the new wearables. Read the whole story
by Sarah Mahoney
Adidas adds a high-profile Nordstrom takeover, while Nike rolls out "Rip the Script." Read the whole story
by Sarah Mahoney
With its fourth straight quarter of gains, Macy's is proving the department store format still has a pulse. Kohl's isn't. Read the whole story
by Tanya Gazdik
"Pattie Gonia backpacked 100 miles down the California coast in drag, raising funds for outdoor nonprofits," according to "USA Today." Read the whole story
by Sarah Mahoney
The collaboration debuts as both brands navigate big changes, including surging revenues, a C-suite shakeup, and yes, a government raid. Read the whole story

COMMENTARY
by Erin Everhart, Staff Writer
Nordstrom's "Based on a True Story" campaign is the opposite of every three-second scroll-stopper we've been told marketing has to be right now. We … Read the whole story
COMMENTARY
by Jac Mansour
Brands, once the undisputed storytellers, now find themselves paying for proximity to their own customers. Here's what you can do about it. Read the whole story