MediaPost Publications - mCommerce Daily 08/29/2013

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MobileShopTalk

Mobile Coupons & the Waning Impact of Printed Circulars

by Chuck Martin, Staff Writer

Maybe, just maybe, mobile commerce is having an effect on those traditional, printed circulars. I just came across a rather interesting stat from Catalina, the marketing firm noted for its … Read the whole story

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Amazon Brings Its Store Into Third-Party Apps
by Steve Smith
Amazon extends its online affiliates program to mobile apps in a new API that advertises and even fulfills orders for products within a Kindle … Read the whole story
COMMENTARY
Make It Easy: M-Shoppers Active But Impatient
by Steve Smith, Staff Writer
Ease of use trumps all other qualities when consumers enter a retail mobile site, and they will punish bad performance by going to a … Read the whole story