The oft-repeated saying that people may forget their keys and wallets at home but not their phones is proving very true for in-store shoppers. A majority (70%) of consumers have … Read the whole story
Digital coupon provider RetailMeNot continues to ramp up its mobile efforts ahead of the upcoming holiday season. Reporting third-quarter results this week, the company … Read the whole story
Macy's adds to its considerable mobile marketing effort with an AR-powered app designed to activate the retailer's many print and out-of-home ad assets this … Read the whole story
We often ask how mobile will extend the Internet into every cranny of personal and consumer life. Maybe that is only half the question. … Read the whole story