MobileShopTalk
by Chuck Martin, Staff Writer
This being Halloween, it brings to mind one scary thought: anyone who deals with mobile customers not, at the very least, experimenting with beacons. Though I'm not in any way … Read the whole story
COMMENTARY
by Mark Walsh
Starbucks plans to introduce a food and beverage delivery service in select markets in the second half of 2015, CEO Howard Schultz announced during … Read the whole story
by Aaron Baar
Mobile payment systems like Softcard, Apple Pay and Google Wallet may be slow to catch on in the United States, but they're not to … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Cross-device targeting relies on anonymous information that transfers from a click like IP address, browser type, latitude and longitude. Along with these attributes, a … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
A new study suggests that retailers need to battle showrooming with more mobile-aware tactics. Fine. But let's not lose sight of the fact that … Read the whole story
COMMENTARY
by Jack Loechner, Staff Writer
According to a new survey by Retale and Placed, looking at the shopping behaviors and preferences of more than 11,000 mobile users, the traditional … Read the whole story