MobileShopTalk
by Chuck Martin, Staff Writer
Mobile commerce continues to grow while the opposite is true for desktop activity. A few months back, the tides turned as desktop visits to retail website fell below the 50% … Read the whole story
COMMENTARY
by Melinda Krueger, Op-Ed Contributor
Our biggest challenge as marketers is scaling our programs for the unengaged. How can we earn a place on their phone screens -- the … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Catalina and 4Info claim they have solid numbers to show how effective well-targeted mobile banner ads can be for moving the retail sales needle. … Read the whole story