MediaDailyNews
Thursday, February 6, 2003
  • Ratings Firms Plagued by Falling Response Rates

    The game to get around caller ID, answering machines, and burned-out consumers bombarded by telemarketers is increasingly making it difficult to get volunteers to … Read the whole story

  • NBC Announces Gigantic Olympic Schedule

    NBC announced Wednesday around-the-clock coverage of the 2004 Olympic Games, an effort that will involve a number of GE’s cable channels and accounts in … Read the whole story

  • Verizon Wireless, ABC Partner for Cell Promotion

    A campaign by Verizon Wireless will get a boost with a product placement on ABC’s John Ritter sitcom "8 Simple Rules For Dating My … Read the whole story