Several Performance Max updates aim to boost performance and streamline ad management. Here's what Google told us. Read the whole story

To help boost X's struggling ad business, X and xAI owner Elon Musk told advertisers via a live broadcast on his social media platform … Read the whole story

Green Dildo Coin, a meme coin intended to be perceived as a joke, was launched to protest the "toxic" environment in the crypto world. Read the whole story

The newly merged Paramount revealed very little in the new CEO's "open" letter about how it will handle basic cable. Read the whole story

"The evidence decisively demonstrated that Meta -- once an online 'Facebook' for connecting students -- has evolved into a diverse global provider of entertaining … Read the whole story

"Friends Map" - Instagram's newest feature - takes on Snapchat's long-running in-app map, which it uses to show people where their friends are in … Read the whole story

This year CTV will see a 7.7% rise in media time spent per day among U.S. adults 18 years and older by device versus … Read the whole story

Meta Platforms' $14.3 billion acquisition of a 49% stake in artificial intelligence company Scale AI will enable the social platform to foreclose competition in … Read the whole story

All in, S&P estimates 85.1 million of all Prime Video viewing accounts (stand-alone or part of Amazon Prime) are seeing ads. This is down … Read the whole story

A division of Public Good has launched an AI search platform with consumer cash back options, revenue share for publishers and an organized environment … Read the whole story

Some existing pay TV distributors have already given the "authenticated" approval for streamer ESPN. But others - and their customers - are waiting. Read the whole story