MediaDailyNews
Tuesday, December 14, 2004
  • Politics Boosts Outdoor Advertising, Surpasses '04 Projections

    While weather in most of the country might be getting a bit too chilly for thinking about the outdoors, the out-of-home ad industry is … Read the whole story

  • Viacom's Infinity Broadcasting Taps PPM Advocate Tony Jarvis

    Viacom's Infinity Broadcasting unit this week is expected to announce it has tapped Tony Jarvis as its new research chief, sources said. Jarvis, an … Read the whole story

  • ESPN Unveils Reality-Theme Marketing Campaign

    The Winter X Games--a series of death-defying races and competitions-- is taking a page from NBC's "Fear Factor" and an assortment of Halloween movies … Read the whole story

  • New Mag Deals In To Poker Craze

    Hoping to capitalize on the surging interest in poker on TV and online, the debut issue of poker-enthusiast magazine All In will land on … Read the whole story

  • Local TV Viewers Want More Global News, With A Local Angle

    Television viewers want their local stations to provide more global news coverage, but with a local context that is not currently provided by network … Read the whole story