Readers of digital versions of print magazines appear to be growing less reliant on print editions and are utilizing related digital options, including the … Read the whole story
Two of the world's largest agency holding companies --Interpublic and Havas--reported markedly different third quarter results early Wednesday morning. A financially beleaguered Interpublic, the … Read the whole story
For the third month in a row, magazine ad pages were down, according to October data from the Publishers Information Bureau. Read the whole story
Why does a type of advertising on which corporations spend close to $17.5 billion a year (according to the Promotional Products Association International) get … Read the whole story
On the heels of the unpopular decision last month by Cablevision Systems Corp. not to take the company private, the company reported a $62.9 … Read the whole story