A Madison Avenue task force Friday officially announced plans to test its so-called e-Media Exchange in early 2007, and confirmed that eBay will provide … Read the whole story
In the weeks since Nielsen revealed plans to begin providing ratings for TV advertising minutes significant problems have emerged in the way those ratings … Read the whole story
Score one for the NFL Network. The Federal Communications Commission has ordered Time Warner Cable to return the network to recently acquired systems in … Read the whole story
Want results? Go the Web. ABC.com grabbed more young viewers for ABC shows than their original network run. The overall response was so positive … Read the whole story
Popular Science announced Wednesday that the four-month search for a replacement for Publisher Gregg Hano has finally ended, with owner Time Inc. settling on … Read the whole story