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by Joe Mandese
Sydney-based marketing service holding company Photon Group this morning said it acquired fast-growing communications planning agency Naked Communications for $33 million plus deferred payments. … Read the whole story
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by Wayne Friedman
The most dramatic Super Bowl in years yielded dramatically new viewing records. The close game between the New York Giants and New England Patriots … Read the whole story
COMMENTARY
by The Riff
It takes something special to pry the Riff out of retirement. In this case, it took the retirement of someone special. Jack Loftus, the … Read the whole story
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by Joe Mandese
Interpublic's Initiative unit is expected to announce as soon as this morning that it has named long-time media buying chief Tim Spengler to succeed … Read the whole story
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by Joe Mandese
The Corporation for Public Broadcasting, which has faced dwindling federal support in recent years, could be facing an economic crises following a decision by … Read the whole story
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by Sarah Mahoney
The clear winner in this year's Super Bowl adfest was the booming business in ad metrics: This year, USA Today's Ad Meter was even … Read the whole story
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by Erik Sass
Clear Channel Communications' largest institutional shareholder, Highfields Capital Management, gave a vote of confidence in the company's planned sale to Bain Capital and Thomas … Read the whole story
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by David Goetzl
Despite signs that a recession may be looming, top News Corp. executives said Monday that the company hasn't been impacted so far--and is well-prepared … Read the whole story
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by David Goetzl
While some may have found it a bit creepy, E-Trade's Super Bowl spot with a baby adopting an adult voice to comment on financial … Read the whole story
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by Erik Sass
Local newspaper Web sites are seeking safety in numbers and convenience, joining large networks for online display ads. These networks are proving to be … Read the whole story
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by Wayne Friedman
Looking for new leadership with Tribune Co.'s sometimes struggling TV stations, the company's new management named Fox executive Ed Wilson president of Tribune Broadcasting. Read the whole story
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by David Goetzl
Not surprisingly, a group of 800 broadcasters endorsed a study released last week by an affiliated trade group touting the potential for $2 billion … Read the whole story
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by David Goetzl
Ford is expanding its link with NBC's coming remake of "Knight Rider" by launching a sweepstakes to give away four new cars, beginning on … Read the whole story
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by David Goetzl
While networks have claimed they are making very little, if anything, from streaming video on the Internet, striking Hollywood writers have demanded a piece … Read the whole story