Lifetime has tapped a top buyer at OMD to head its ad sales operations. Debbie Richman, managing director at the agency, takes over as … Read the whole story

Word spreading Friday that Michigan may be close to a deal to hold a do-over Democratic primary in June was welcome news to more … Read the whole story

Reactrix wants to begin including interactive commercial transactions in the capabilities of its place-based digital displays, according to CEO Mike Ribero. Pointing to the … Read the whole story

On the heels of OMD's lead TV buyer Debbie Richman's departure, the media agency moved quickly to promote 20-year OMD veteran Chris Geraci to … Read the whole story

It's a boon to online, but bad news for newspapers. Last week, a comScore study showed that younger people interested in news -a natural … Read the whole story

Comcast's G4 network is launching a year-long study on the male 18-to-34 demo, looking to boost appeal among advertisers targeting this hard-to-reach, technologically focused … Read the whole story

Lower Thursday-night ratings still abound on network television--made even worse with the loss of "American Idol," which has been trimmed to two nights per … Read the whole story