MediaDailyNews
Wednesday, August 5, 2009
  • Discovery: 2Q Earnings Up, Less Upfront Time Available

    Discovery Communications will follow other media companies' moves concerning the upfront sales process -- selling less commercial time this upfront period. Separately, 2Q net … Read the whole story

  • Media X: Things That Never Were

    Last year, digital was going to change everything. Right after DVRs changed everything. Which would occur immediately after cable TV changed everything. Here's a … Read the whole story

  • Veronis Forecast: Paid Media Grows, Free Media Slows

    Media executives hoping for a big recovery in ad spending after the recession ends may be overly optimistic, according to a new overview and … Read the whole story

  • Turning Heads: L'Oreal, Garnier Sponsor 'Runway'

    With "Project Runway" finally set to debut on Lifetime this month, the network announced multi-tiered sponsorship deals with L'Oréal Paris and Garnier. The brands … Read the whole story

  • Ostroff Steers CW Seasonally, Pushes Retail Efforts

    Pasadena, Calif. -- Three years in existence and with significant ratings gains this past season, CW is targeting even more growth from its young … Read the whole story

  • House Proud: 250 Newspapers Enter FrontDoor.com

    FrontDoor.com, a real estate portal powered by Gabriels Technology and owned by HGTV, has signed a deal to share real estate listings with 250 … Read the whole story

  • Fading Signal: Entercom, Beasley 2Q Revs Fall

    Two more radio groups, Entercom and Beasley, have witnessed double-digit declines this quarter, despite progress in reducing expenses. Read the whole story

  • HDNet To Carry UFL Games

    A new football league with an uncertain future has inked a deal with a second network to carry its games this fall. With Versus … Read the whole story

  • ESPN Tees Up Contextual Pop-Up Ads Online

    ESPN is set to launch a technology where a Denny's ad for its signature breakfast immediately pops up when a player is shown hitting … Read the whole story