by Wayne Friedman
Discovery Communications will follow other media companies' moves concerning the upfront sales process -- selling less commercial time this upfront period. Separately, 2Q net … Read the whole story
COMMENTARY
by Jack Feuer
Last year, digital was going to change everything. Right after DVRs changed everything. Which would occur immediately after cable TV changed everything. Here's a … Read the whole story
by Erik Sass
Media executives hoping for a big recovery in ad spending after the recession ends may be overly optimistic, according to a new overview and … Read the whole story
by David Goetzl
With "Project Runway" finally set to debut on Lifetime this month, the network announced multi-tiered sponsorship deals with L'Oréal Paris and Garnier. The brands … Read the whole story
by Wayne Friedman
Pasadena, Calif. -- Three years in existence and with significant ratings gains this past season, CW is targeting even more growth from its young … Read the whole story
by Erik Sass
FrontDoor.com, a real estate portal powered by Gabriels Technology and owned by HGTV, has signed a deal to share real estate listings with 250 … Read the whole story
by Erik Sass
Two more radio groups, Entercom and Beasley, have witnessed double-digit declines this quarter, despite progress in reducing expenses. Read the whole story
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by David Goetzl
A new football league with an uncertain future has inked a deal with a second network to carry its games this fall. With Versus … Read the whole story
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by David Goetzl
ESPN is set to launch a technology where a Denny's ad for its signature breakfast immediately pops up when a player is shown hitting … Read the whole story