MediaDailyNews
Monday, October 5, 2009
  • Analysts: What A Comcast/NBC Deal Could Mean

    Bucking current media industry trends, big cable operator Comcast wants to become a more vertical media company -- by buying NBC Universal's high-profile programming/content ... Read the whole story

  • 2010 Job Survey: 55% Of Execs Won't Hire, 34% See Increases

    Over half of advertising and marketing executives polled said they had no plans to hire more staff in the next year. But 34% say ... Read the whole story

  • Insurance Cos. Top Sportscasts Ad Spenders

    As troubled businesses cut spending in sportscasts, Nielsen data shows that wealthy insurance companies helped offset some of the drop-off over the first half ... Read the whole story

  • 'Washington Post,' Bloomberg Join Forces

    The Washington Post and Bloomberg news are preparing to launch a new news service as part of a deal that will also give Bloomberg ... Read the whole story

  • Arbitron Boosts PPM Sample Sizes

    Seeking to protect its most lucrative markets from poaching by rival measurement firms, Arbitron says it will boost its sample sizes for certain key ... Read the whole story

  • Charter To Carry ESPN 360.com

    After offering the online sports hub in two large markets, Charter Communications is making ESPN360.com available to all of its broadband customers. Read the whole story

  • Subaru Helps Drive Logo's 'Legacy'

    Subaru is promoting both its Legacy and the idea of one's personal legacy through a six-month campaign with Logo, the ad-supported gay-themed network from ... Read the whole story