MediaDailyNews
Monday, August 16, 2010
  • Nielsen Announces New Weights For TV Ratings
    by Fern Siegel

    Nielsen has completed a review of its "weighting controls," or measurements for national TV ratings. The media company is adding two new categories: PC/Internet … Read the whole story

  • Oprah Airs 'Oprah,' Discovery Ups OWN Funding
    by David Goetzl

    Oprah Winfrey has been allowing cameras to catch her with her hair down as she films a behind-the-scenes series about the final season of … Read the whole story

  • National CineMedia Adds R/C To Chain Affiliates
    by Erik Sass

    National CineMedia, the nation's largest cinema advertising company, just got bigger, adding R/C Theatres to its network of affiliates. The agreement brings NCM's "First … Read the whole story

  • Fuse Sings Blues To Dish Subscribers
    by David Goetzl

    After being dropped in about 8 million homes served by Dish Network in July, the music network Fuse wanted to nudge the satellite operator … Read the whole story

  • Affinity Launches Survey To Measure Digital Readership
    by Erik Sass

    With a new generation of e-reader devices transforming the media landscape, Affinity is working on a new e-Readership Survey, which will quantify all kinds … Read the whole story

  • 3D Penetration To Rise in U.S.
    by David Goetzl

    IMS Research seems to believe a large number of Americans will buy new, souped-up TV sets in the next three and a half years. … Read the whole story