by Wayne Friedman
Dish Network says it is now the first pay TV service to provide full "TV Everywhere" service -- all its channels and programming -- … Read the whole story
-
by The Editor
The editors of MEDIA magazine have selected Interpublic's Mediabrands division as the Media Agency Holding Company of the Year, and Havas' MPG unit as … Read the whole story
COMMENTARY
by Don Seaman, Featured Contributor
What if Fox did something truly groundbreaking? What if it moved "American Idol" - to Saturday? The network would reclaim a broadcast night -- … Read the whole story
by Wayne Friedman
What type of holiday TV ads work this time of year? Real-life people -- not cartoon characters -- are remembered the most. Marketers take … Read the whole story
by David Goetzl
Ad revenues on mobile devices are set to soar over the next five years as smartphones spread and consumer attachment only grows. BIA/Kelsey projects … Read the whole story
by Erik Sass
As the end of the year approaches, publishers and media companies are rushing to introduce new digital publications created specifically for Apple's popular iPad … Read the whole story
by Erik Sass
Health and fitness publisher Rodale has partnered with MSN to launch a new interactive, multimedia online channel, Fitbie, devoted to fitness, nutrition and weight … Read the whole story
by David Goetzl
A pair of stations in markets where Nielsen ratings are generated, in part, from diaries has begun receiving Rentrak's ratings system, based on set-top-box … Read the whole story