MediaDailyNews
Thursday, March 10, 2011
  • NPR Caught In Sting: CEO Quits, Funding Imperiled
    by Erik Sass

    Following a fake interview where NPR fundraiser Ron Schiller made disparaging comments about conservative Tea Party supporters, Jews and Israel, and opined that NPR … Read the whole story

  • Agency Chiefs: Digital Divide Fading, Medium Now More Important Message
    by Wayne Friedman

    Austin, Texas -- Future agency holding companies' emphasis on digital versus traditional media issues will continue to yield growing pains. Consumers, however, may make … Read the whole story

  • Nielsen: ADS Penetration Records Small Rise
    by David Goetzl

    In its battle to out-compete local cable for ad dollars, the TVB said a record number of Americans are getting video programming through an … Read the whole story

  • COMMENTARY
    Mobile, Interaction And The Growth Of Digital OOH Media
    by Alex Romanov

    DOOH is the entry point into a new interactive world defined by multi-channel, proximity-based marketing. While DOOH is predicted to experience growth in the … Read the whole story

  • Youth Marketing Means Influencing The Influencers
    by Wayne Friedman

    Youth-targeted grassroots marketing can be a difficult job -- but not impossible. Marketers need to figure out the strength and direction of influencers and … Read the whole story

  • McSlarrow Named President, Comcast/NBCU, Washington
    by David Goetzl

    Kyle McSlarrow, who recently left as head of the largest cable industry trade group, has joined Comcast in a role that includes operations and … Read the whole story

  • Soohoo Exits CBS Interactive
    by Wayne Friedman

    More changes at CBS Interactive: Anthony Soohoo, senior vice president and general manager of entertainment for CBS Interactive, is departing. Read the whole story