by Steve McClellan
In a preview of Interpublic's first-quarter financial results, Nomura Securities analyst Michael Nathanson is calling the company's performance -- based on his research -- … Read the whole story
by Steve McClellan
According to the Aegis Group CEO Jerry Buhlmann, the so-called BRIC countries (Brazil, Russia, India and China) will account for half of all growth … Read the whole story
by Mark Walsh
AccuWeather has struck a partnership with Amobee to use its mobile platform for ad-serving, campaign management and ad targeting for inventory worldwide. Read the whole story
by Erik Sass
Newspaper Web sites drew 113 million unique visitors per month in the first quarter of 2012, up 4.4% from the first quarter of 2011 … Read the whole story
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by Wayne Friedman
Revenues from Meredith's TV stations grew 10% to $78 million, benefiting from gains in key categories. The company's digital ads revenues for its TV … Read the whole story
by David Goetzl
Oxygen says it will boost its original programming offerings by 50% and look to establish a new "Girlfriend Confidential" franchise with two shows at … Read the whole story
by Wayne Friedman
Aspire, the new cable Comcast cable network which will offer African-American programming under ownership of Earvin "Magic" Johnson, has signed deals with Universal McCann … Read the whole story
by Erik Sass
Food and beverage marketers are turning to a (relatively) new urban phenomenon, the taco truck, to carry their messages to the masses. Dos Equis … Read the whole story