by Steve McClellan
Havas Worldwide has tapped Vin Farrell as global chief content officer, a new position at the agency. It's the latest in a series of … Read the whole story
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by David Goetzl
The Esquire Network, launching April 22 in 62 million homes, has turned to a TBWA/Chiat/Day executive for a top role in branding efforts. Patrick … Read the whole story
by Wayne Friedman
AMC -- home of "The Walking Dead" and "Mad Men" -- is taking on a new brand tagline, "AMC: Something More." The network's new … Read the whole story
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by Wayne Friedman
Basketball, zombies, and the Bible were the big TV topics for viewers on Sunday. CBS' NCAA Men's Basketball Tournament posted Nielsen preliminary 15.66 million … Read the whole story
by Steve McClellan
Beth Wade has been promoted to chief marketing officer at WPP digital shop VML, a new position at the agency. Wade's promotion comes amid … Read the whole story
by Wendy Davis
In a blow to TV networks, the 2nd Circuit Court of Appeals ruled on Monday that the Barry Diller-backed Web video service Aereo can … Read the whole story
by Laurie Sullivan
The 'Atlanta Journal Constitution', a Cox Media Group Company, will launch Tuesday AJC Tickets, a ticket commerce site for local buyers and sellers of … Read the whole story
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by Erik Sass
Mobile advertising technology company 4Info is launching a new mobile ad-targeting product, AdHavenBullseye, that allows advertisers to target consumers and measure effectiveness more precisely, … Read the whole story