by Wendy Davis, Joe Mandese
"The ad agencies' brand-safety conspiracy turned competition in the market for ad-buying services on its head," FTC Chairman Andrew Ferguson said in a statement, … Read the whole story
by Laurie Sullivan
Google announced Wednesday that it will phase out Dynamic Search Ads (DSA), and upgrade all advertisers to AI Max for Search powered by artificial … Read the whole story
COMMENTARY
by J. Walker Smith, Op-Ed Contributor
Imagine consumers delegate shopping to agents. Businesses will no longer sell to humans. They'll be selling to smart technologies. No need to communicate with … Read the whole story
by Colin Kirkland
YouTube is making changes to the way it delivers ads during popular livestream sessions, declining to rely on AI to pause ads entirely when … Read the whole story
COMMENTARY
by Joe Mandese
Not surprisingly, TikTok still reigns supreme among American teens for information on politics and political issues, but Instagram is a close second. Snapchat, not … Read the whole story
by Tanya Gazdik
The company is moving beyond its initial exclusive partnership with Hyundai to include vehicles from Jeep, Chevrolet, Kia, Mazda and Subaru. Read the whole story
by Wayne Friedman
Viant will incorporate TVision technology into its AI demand-side platform, where it says it will produce a "first of its kind attention-adjusted CPM [cost … Read the whole story
by Colin Kirkland
TikTok has begun integrating ByteDance's next-generation AI video model into its Symphony suite for advertisers, expanding video-script generation to actual branded video automation for … Read the whole story
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by Laurie Sullivan
The new framework donated by Amazon Ads to IAB Tech Lab aligns with an agentic real-time framework for enhanced demand signals and improvements on … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
About 65% of Americans have used AI search in the past six months, but only 15% trust it "a lot," a recent study finds. … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
Two different documentaries on the Artemis II moon mission are coming this week, but one will touch down on TV one day earlier than … Read the whole story
by Tanya Gazdik
By unifying the marketing funnel with digital platforms under one leader, Southwest aims to bring reliability to each interaction with the brand. Read the whole story
by Joe Mandese
"Havas has started 2026 on a solid footing, continuing its momentum and delivering organic growth in net revenue of +2.5%," Bollore stated. Read the whole story
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by Wendy Davis
Alabama lawmakers have passed a privacy bill that gives state residents some control over personal data, but doesn't give consumers the right to opt … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
We need a reliable zeitgeist to set our personal compass to. Instead, we're seeing an algorithmically defined slice of zeitgeist, served exclusively to us. Read the whole story
by Laurie Sullivan
The company has partnered with Memorial Sloan Kettering to support accelerated antibody design for potential pediatric cancer therapies that would take discovery from months … Read the whole story
by Wendy Davis
Virginia Governor Abigail Spanberger on Monday signed a privacy law that will prohibit businesses from selling data that can pinpoint people's locations within a … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Hub Entertainment Research notes that some of the strongest aggregators are led by Amazon Prime Video, where 54% of respondents say they use it … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
The "Post" conducted what it called its Tiny Tiles test to see what worked at each touchpoint. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
An open letter in "The New York Times" cast major concern on what the merger means for the business. What comes next? Read the whole story