The broadcast upfront could be headed for a year-over-year volume drop. Fox is close to completing its negotiations, with volume down around 10%. That … Read the whole story
It appears that WPP CEO Martin Sorrell's willingness to take a cut in salary and other benefits has helped win over shareholders on the … Read the whole story
Former Viggle and 19 Entertainment executive Janet Scardino has landed the chief operating officer post at media/entertainment company, Saban Brands. Read the whole story
NBC is on course to land a volume increase in the upfront as inventory is packaged with other NBCUniversal properties, according to a person … Read the whole story
Following the big slowdown in theatrical 3D films -- and that of overall 3D TV adoption by consumers -- ESPN will be closing down … Read the whole story
"The Washington Post" is increasing its sponsored content offerings with a new online feature, "Sponsored Views," which allows organizations to post their responses to … Read the whole story
While speech-to-text systems in cars might seem safe and convenient, in reality they're not. "Hands free" activities can be just as distracting -- and … Read the whole story
A top Disney executive told a Congressional subcommittee Wednesday that the company does not require distributors to carry low-rated networks in order to gain … Read the whole story
Some 43% of consumers say most marketing "is a bunch of B.S.," while about 30% of U.S. consumers perceive online advertising as less effective … Read the whole story
In its first partnership with a major motion picture, Warby Parker -- the online marketer of trendy eyeglasses -- has teamed with Warner Bros. … Read the whole story
Snacking - like media consumption - is a behavior that is so prevalent that it occurs throughout the day across all demographics. The details … Read the whole story