Terms of the settlement were not disclosed, but the FTC said Havas marks the last of the Big 6 holdcos to capitulate. Read the whole story

The global account has been handled by WPP agencies for the last eight years. Mediacom first won the assignment in 2018. Read the whole story

Funnyman Ferrell is well-known for the many movies and "SNL" sketches in which he unabashedly cavorted comedically wearing only a pair of white briefs. Read the whole story

In a 6-to-3 decision, the U.S. Supreme Court lifted the limits that political parties and the entities that fund them can spend on coordinated … Read the whole story

AI-referred purchases continue to rise, with AI-driven sales twice as high as a year ago - at least for Amazon, according to recent data. Read the whole story

Just received notice from Google about the latest update to its Terms of Service. Normally, I just ignore them, because, well, you know, they're … Read the whole story

TikTok is inviting marketers to develop and publish branded microdramas powered by new AI-powered ad features. Read the whole story

NBCU has shown interest in companies like Electronic Arts, and currently has a deal with Nintendo around the Super Mario Bros. franchise. Read the whole story

Pinterest has hired Julie Henderson, a former communications leader at both Snap and 21st Century Fox, as its new vice president and chief communications … Read the whole story

Nearly two-thirds of U.S. internet consumers 18-24 (61%) have been to a movie theater at least once in the last six months, Ampere Analysis … Read the whole story

Two new generative media models have been added to Gemini Enterprise Agent Platform and Google AI Studio that specialize in creating images and video, … Read the whole story

A new "It's on Prime" push drops doorstep deliveries straight into the drama. Read the whole story

It is the only category experiencing an increase in reported problems this year, driven largely by Android Auto/Apple CarPlay connectivity issues. Read the whole story

Consumers are trying to hold back on how much personal information is disclosed - across the board for the average viewer. Read the whole story

Large appliances are now considered a disposable commodity. They have a shelf life, like a carton of milk. Read the whole story

Amazon Web Services launched a $1 billion initiative to embed Forward Deployed Engineering teams in customer organizations like the NFL and Southwest Airlines to … Read the whole story

He joins from Omnicom Production, where he served as Chief Client Officer working with clients like Amazon, Apple and ExxonMobil. Read the whole story