by Joe Mandese
In what appears to be a significant shift in the criteria they use for valuing the media companies they do business with, ad executives … Read the whole story
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by Steve McClellan
Agency executives debate the potential -- and shortcomings -- of place-based channels at Tuesday's DPAA conference. One thing seems clear: not all video impressions … Read the whole story
by Wayne Friedman
Worldwide TV advertising spending grew modestly -- low-single-digit percentage gains -- in the first half of 2013, while Internet advertising continued to rocket higher … Read the whole story
by Wayne Friedman
While the average TV viewership of the World Series has drifted lower over the last few years, national TV ad dollars have remained fairly … Read the whole story
by Erik Sass
A 4-year-old legal dispute between a mid-sized Massachusetts newspaper and its delivery personnel is delaying the New York Times Co.'s planned sale of "The … Read the whole story
by Erik Sass
More deals in broadcast and Internet radio ensued this week, with an advertising representation sales agreement between AdLarge Media and Envision Radio Networks, and … Read the whole story
by Wayne Friedman
Live streaming of local games is coming to the NBA -- free to paying TV cable customers -- making it the first major U.S.-based … Read the whole story
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by Wayne Friedman
Viacom has a new head of direct-response advertising business. Mike Tedone will be executive vice president of national and direct-response sales for Viacom Media … Read the whole story
COMMENTARY
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"It's not that we are women. It's that we are not men, we are the other," said Cindy Gallop, founder of IfWeRanTheWorld.com, speaking of … Read the whole story
COMMENTARY
by Ed Martin
It really isn't that much of a stretch to suggest that "The Blacklist" already belongs in the company of television's best dramas. All of … Read the whole story