by Erik Sass
Time Inc. has partnered with Google to launch a global programmatic advertising sales platform called the Time Inc. Global Exchange, The new platform, powered … Read the whole story
by Erik Sass
Revenues from radio broadcasters' local online advertising increased 13% in 2013 to $426 million, and are poised to jump 22% to $520 million in … Read the whole story
by Tyler Loechner
The multi-year "year of mobile" has spilled into 2014, and marketers are once again expected to ramp up mobile ad spend. Agency trading desks … Read the whole story
by Gavin O'Malley
Still trying to perfect its social media strategy, WPP's digital investment arm has taken a minority stake in social marketing firm Percolate. Its clients … Read the whole story
by Wayne Friedman
As with other cable companies, Cablevision Systems continues to lose video subscribers, but Cablevision revenues in the fourth quarter were 4.5% higher to $1.58 … Read the whole story
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by Mark Walsh
Tumblr on Wednesday named Sima Sistani to the newly created position of director of media, responsible for developing strategic partnerships with entertainment and media … Read the whole story
by Wayne Friedman
After a big year of TV station acquisitions, mid-size TV station group Nexstar Broadcasting posted a nearly 20% rise in revenue in the fourth … Read the whole story
by Tyler Loechner
Vibrant Media, a publisher network with a focus on native advertising, on Wednesday announced a partnership with Moat, an analytics company. Through the partnership, … Read the whole story
COMMENTARY
by
If you still think Alec Baldwin is a talented actor, and lest you retain some of the glow from the memory of his enjoyable … Read the whole story
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by Dianna Dilworth
British Airways is warning about a spam email going around pretending to be from the airline. The email comes from the email address BC.CustSrvcs@email.ba.com … Read the whole story
COMMENTARY
by Mike Bloxham, Op-Ed Contributor
Today, the DVR is stronger than ever - a continually growing presence in our lives that is relied upon more than ever as a … Read the whole story