TV networks' weak upfront advertising market was a mixed bag for the business -- but not all that bad for CBS, according to Les … Read the whole story

The video was shot in a Texas Target. The neighbor is Rob Huebel, who appears in "Funny Or Die" regularly, and was featured in … Read the whole story

"The wristwatch made the idea of not knowing what time it was seem bizarre; in five years it might seem bizarre not to know … Read the whole story

With the 2014 U.S. midterm elections just around the corner, Targeted Victory, a data management platform (DMP) focused on Republican political media campaigns, is … Read the whole story

Zillow is increasing its ad budget for its current campaign with the launch of the fourth TV spot in its current campaign. The original … Read the whole story

Telemundo is embracing both traditional and nontraditional media to promote its newest reality show, "Yo Soy El Arista" ("I am the Artist"), premiering Sunday, … Read the whole story

With most of the water poured, ice melted, and buckets returned to the closet, marketers are getting their first look at the full impact … Read the whole story

Sony's new "cloud-based" Internet delivered TV service has struck a deal to carry 22 Viacom networks. Viacom says it is the first agreement to … Read the whole story

The awards, which focus on advertising effectiveness, have new categories for campaigns that scored during the 2014 World Cup and Olympics competitions. There's also … Read the whole story

The Local Media Consortium, which represents over 50 local media companies with 1,200 individual publications across the U.S. and Puerto Rico, has entered into … Read the whole story

Among its trio of high-profile product announcements Tuesday, the Apple Watch may have delivered the biggest "Wow" factor, judging from the crowd reaction at … Read the whole story