The U.S. advertising market is expected to maintain its modest low single-digit percentage growth rate over the near term -- with the TV ad … Read the whole story
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Taco Bell is rolling out a breakfast item that is the quintessential south-of-the-border desayuno especialidad: Cap'n Crunch Crunch Berries coated doughnut holes. So autenticamente … Read the whole story
The Interactive Advertising Bureau wants the Federal Communications Commission to clarify whether the net neutrality rules will result in new privacy restrictions on broadband … Read the whole story
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$25 billion worth of media reviews has been announced in the last few months. So is this a statistical anomaly, or a sign that … Read the whole story
Big Data may be all the rage for almost all businesses these days. But that's where the work begins for marketers in choosing the … Read the whole story
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Why do we block commercials? Because they can be annoying, disruptive and they're often not relevant. They don't speak to us personally and they … Read the whole story
In a monetary milestone that likely has more resonance for Americans than the club's hometown fans, England's Manchester United has become the first professional … Read the whole story
Federal Communications Commission officials met with top executives from AT&T and DirecTV on Thursday, in order to discuss merger conditions, CNN reports. A formal … Read the whole story
On Friday, Google and Amazon made known that they have begun to offer services to store DNA data in the cloud, as universities and … Read the whole story
As part of a broader effort to reach people of all nationalities and socioeconomic backgrounds, Facebook is rolling out "Lite" -- a less data-demanding … Read the whole story
Agency cofounder and NBA star Kobe Bryant has sold his stake in the agency. Cofounder Chris Raih is taking ownership of the firm with … Read the whole story
Amid growing privacy concerns, Facebook is rethinking how Messenger users should share their physical locations with friends and family. Instead of "always-on" location sharing, … Read the whole story
Russian search engine Yandex jumped into the music fray earlier this week, launching Yandex.Radio, an ad-supported streaming music service that offers about 100 stations … Read the whole story
Seeking Alpha has made note of the fact that on Friday, the day after Comcast acquired TV ad-targeting firm Visible World, several public ad … Read the whole story
WPP faces a substantial pay revolt this week, with one of its largest investors set to issue a public reprimand to the advertising giant … Read the whole story
