by Laurie Sullivan
Microsoft will begin encrypting all search traffic on Bing, making the intent and other signals related to the search query more important than keywords. … Read the whole story
by Steve McClellan
The new unit, called Trilia, will be led by Cindy Stockwell, formerly chief media officer at Hill Holliday. Trilia will operate separately from Hill … Read the whole story
by Joe Mandese
CBS Chief Research Officer David Poltrack has won the ARF's 2015 "Erwin Ephron Demystification Award." The award, which was named in honor of the … Read the whole story
by Erik Sass
Enthusiast and special interest magazine publisher Bonnier Corp. announced that Eric Zinczenko has been appointed CEO, succeeding David Freygang, who is retiring. He joined … Read the whole story
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by Laurie Sullivan
Omnicom-owned Communispace said it will begin operating Tuesday under the name C Space. The change more closely represents the company's business model and continued … Read the whole story
by Erik Sass
Westwood One is joining forces with SoundHound to bring the latter's mobile audio recognition technology to radio, enabling consumers to interact with broadcast radio … Read the whole story
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by Tyler Loechner
The "New York Daily News" on Monday announced it has partnered with OpenX, a supply-side platform (SSP) for programmatic trading, to sell digital ads … Read the whole story
by Wendy Davis
Consumers who are suing Turn for allegedly tracking them with "supercookies" created by Verizon say a federal judge should reject the company's bid to … Read the whole story
by Wayne Friedman
Creating a new NFL executive position, the league has named veteran TV/media executive Jordan Levin as its first chief content officer. A longtime media … Read the whole story
by Tyler Loechner
AdTheorent, a mobile ad network that supports real-time bidding (RTB), on Monday announced new fraud detection technology that it claims significantly cleans up the … Read the whole story
by Wayne Friedman
With pressure from some quarters to put more media dollars into digital, new research from CBS says TV still is the most effective medium … Read the whole story
by Steve McClellan
Wieden+Kennedy has been Heineken's lead agency for five years. The decision to part ways comes as the brewer is about to honored at the … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
The advocacy group Consumer Watchdog wants the Federal Communications Commission to regulate how Facebook, Google and other Web companies protect consumers' privacy. "Do Not … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
Twitter has been declared dead more than most of its digital contemporaries, finding itself in the unenviable company of BlackBerry, Yahoo, AOL, MySpace and … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
We are again inundated with marketing for new technology: better TV screens and newer personal screens are coming! Last week we heard about a … Read the whole story