by Steve McClellan
In its annual 10K report filed with the Securities & Exchange Commission this week, MDC acknowledged that one of its subsidiaries has been subpoenaed … Read the whole story
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by Wayne Friedman
Looking to focus on its TV/media clients' "business priorities" versus traditional media metrics, NBCUniversal says its new Audience Symphony will offer media marketers "alternative … Read the whole story
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by Wayne Friedman
A major part of the deal comes with the expectation that the Federal Communications Commission will be relaxing rules for TV station ownership. Sinclair … Read the whole story
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by Wendy Davis
Yahoo acknowledged Wednesday that it failed to adequately investigate a 2014 data breach that affected up to 500,000 users. Read the whole story
by Joe Mandese
On the heels of Snapchat's $24 billion IPO, Time magazine poses the cover story question: "What's it worth to be yourself online?" The cover … Read the whole story
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by Wayne Friedman
Traditional pay TV distributors witnessed some of the steepest declines in fourth-quarter 2016, but adding in new "virtual" pay TV providers trimmed those drops. … Read the whole story
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by Wendy Davis
The FCC today stayed a privacy rule that would have required broadband providers to take reasonable measures to keep consumers' personal information secure. Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
"Our new approach injected tremendous uncertainty into the broadband market," FCC Chairman Ajit Pai said this week. Read the whole story
by Tobi Elkin
WPP's programmatic agency Xaxis named Bob Walczak EVP, global products, a newly created position. Walczak previously served as global CEO of Light Reaction, a … Read the whole story
by Laurie Sullivan
Google has introduced a playable advertising format in Universal App Campaigns that allows users to play a lightweight version of the video game in … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
While watching Trump deliver his speech, it was reasonable to ask yourself: Where did this guy come from? Where has he been all this … Read the whole story
by Laurie Sullivan
Yelp and mobile platform Nowait, which allows users to check nearby restaurants' wait time and virtually get in line, formed a partnership in August … Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
The only constant in general is change, while the only constant in the world of technology is consolidation. At least that's the case when … Read the whole story
by Gavin O'Malley
Series users can post photos and concise bit of text in collections that piece together over time. Unlike Snapchat's popular service, however, the content … Read the whole story
by Chase Martin
Connected cars seem to be gaining momentum with more than one product introduction at Mobile World Congress this week. Products on display at the … Read the whole story
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by Jess Nelson
Only two industries remain desktop dominant in email opens, according to SendGrid's Global Email Benchmark report released Wednesday, compared to eight industries one year … Read the whole story
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by Tobi Elkin
Audience measurement and data platform Tru Optik is partnering with Videology. The aim is to enable Videology clients to access Tru Optik's OTT marketing … Read the whole story