January 25, 2023
Thursday, August 24, 2017
After a few months of slower growth, digital-media advertising revenue has resumed its double-digit climb -- with social media, search and internet radio among … Read the whole story
According to Parks Associates, 37% of streaming media players in U.S. broadband households are Roku devices, a slight increase from last year, when the … Read the whole story
- COMMENTARY
As a young New Yorker growing up in the 70s, "The Village Voice" was one of my most influential sources of media, and in … Read the whole story
Marketers concerned about brand safety, ad fraud, ad measurement, viewability, and return on ad spend have developed a keen interest in independent third-party digital … Read the whole story
Digital audience exchange OpenX this morning announced it is rolling out a mobile SDK enabling app publishers to monetize their audiences via its programmatic … Read the whole story
- COMMENTARY
It isn't just Brexit or Trumponomics -- WPP's figures show brands are taking back control, and want to achieve more by spending less. Read the whole story
