Concerns over accelerating cable TV subscriber losses sparked a steep sell-off of big media stocks. Comcast expects to report a loss of 100,000 to … Read the whole story
In another step toward the end-to-end automation of radio media-buying, Cumulus Media this morning announced an agreement to license WideOrbit's traffic software at all … Read the whole story
The Trade Desk on Thursday morning announced a "deeper integration" with Tremor Video that will enable media buyers to access more premium programmatic inventory … Read the whole story
WPP continues to hedge its content bets, announcing a strategic investment this week in promising podcasting company, Gimlet Media Inc. WPP said it is … Read the whole story
The Roku Channel will have, on average, about half the advertising of traditional linear ad-supported TV. No subscriptions, fees or logins are required, says … Read the whole story
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If you have spent any time around this business, you know that hyperbole is simply the lingua franca of ad tech. More always seems … Read the whole story
WPP's Essence has tapped Gerber to fill the new position of senior vice president, investment, North America as the agency continues to expand its … Read the whole story
The new role is being filled by Stuart Garvie, who is returning to GroupM Canada after a stint with Bell Media. Read the whole story
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Digital audio is one of the five most common in-app activities, according to eMarketer, rivaling social networking, gaming, video viewing and messaging. Additionally, audio … Read the whole story
