Research now suggests that overall, P&G cut the number of sites it ran ads on this year by 69%, after Chief Brand Officer Marc … Read the whole story
Not since the missing 18-1/2 Nixon tape minutes has more attention been paid to a lapse in Presidential media than when President Donald Trump's … Read the whole story
To help prevent users from switching audio platforms, 228 Alpha stations will join iHeartRadio, the free digital music and live-streaming service. Read the whole story
The U.S. used propaganda to try and change regimes around the world that it thought threatened U.S. interests -- and, if that didn't work, … Read the whole story
WPP's ESP attributed the increase in part to expanded sponsorship inventory for the post-season. Read the whole story
Even with declines across many TV programming areas -- including the NFL, which has seen viewing falloff this year, TV networks are still paying … Read the whole story
CBS Television Network saw a 3% drop in advertising revenues, with one less "Thursday Night Football" game. Its entertainment division affiliate and subscription fees … Read the whole story
Nielsen says within the first day of its availability, 361,000 people watched all 9 episodes of Netflix's "Stranger Things 2" -- and all nine … Read the whole story
"We already have about 10,000 people working on safety and security, and we're planning to double that to 20,000 in the next year to … Read the whole story
Discovery Communications' third-quarter advertising rose by expected modest single-digit percentage hikes. But this came amid further loss of U.S. subscribers versus previous periods. Read the whole story
Third-quarter growth in ad revenues grew 4.5% to $198 million -- higher than analysts estimated. This came with lower viewership delivery for advertisers. Read the whole story
For fiscal year 2017, the company expects a revenue range of $810 million to $830 million, which includes about $35 million of hardware revenues. Read the whole story