Through the integration, Amazon Ads will enable advertisers like Delta Vacations to engage with customers who may be looking to explore products, compare choices, … Read the whole story

In a court filing opposing WPP's demand to seal, Foster said Sony brought the findings to Foster's legal team earlier this year, without any … Read the whole story

While two-thirds of Americans watched the terrorist attacks unfold live, more than a quarter experienced it first in their own minds and only later … Read the whole story

After Friday's remembrance ceremonies, TV abruptly resumes business as usual, symbolized mainly by the return of a full slate of NFL games Sunday. Read the whole story

Google's automated systems will match ads based on the actual language of the ad copy and landing pages. The ad platform will also begin … Read the whole story

California Governor Gavin Newsom on Thursday signed a bill that prohibits social media platforms from providing 'addictive features' - including algorithmically recommended content and … Read the whole story

The 30-year-old navigation app has gained over 2.5 million new downloads, shooting past major apps to claim the top free spot on the App … Read the whole story

Snap is launching performance tools ahead of the holidays, merging Dynamic Product Ads and Sponsored Snaps while introducing various campaign optimization updates. Read the whole story

Summer blockbusters are strong marketing teasers for TV subscribers - especially 'churners.' This builds on a level of brand awareness money can't buy, according … Read the whole story

The Texas Supreme Court this week left in place a ruling that allows state Attorney General Ken Paxton to proceed with a lawsuit claiming … Read the whole story

From 2022-25, U.S.-produced linear "orders" fell 26% to 1,304 per year from 1,773 vs. a 41% decline for streaming TV orders. Read the whole story

The 9th Circuit Court of Appeals on Thursday left in place a ruling that allows Perplexity to shop on Amazon.com on users' behalf. Read the whole story

Unfortunately, the Internet's traffic growth will increasingly be "freeloading" bots, not humans paying with clicks. Something will have to give. Read the whole story

Snapchat wants to become a hub for creating, sharing, and managing plans, blending digital and real-life functionality while challenging popular apps like Partiful. Read the whole story

Apple's new Watch includes several intelligent listening features supported by integrated privacy and security, but protections can't change what the tools do. Read the whole story

What use is a device that monitors your brain waves? Can "data from your own mind help you redefine what truly matters"? Read the whole story

A big selling point is a new AI tool called AdherenceIQ, which the company says can identify patients who are likely to stop taking … Read the whole story

More than three-quarters of Americans said they intentionally ignore or avoid digital ads. Read the whole story

"Fandom is diffused across multiple kinds of media and content," says Hub Entertainment Research Read the whole story