President Trump may be down on Google's organic news search results, but he remains one of the biggest paid political advertisers on Google's properties. … Read the whole story
Sinclair's lawsuit says Tribune was fully aware of its merger plans, while Tribune claims Sinclair mishandled the divestiture of TV stations demanded by the … Read the whole story
Among OTT viewers, Nielsen Total Audience reports an average audience lift of 5% across broadcast networks that aired unscripted TV programs and an 8% … Read the whole story
Just prior to being exposed for quietly using the questionable practice of "bid-caching," digital ad exchange Index Exchange had been trending upward in all … Read the whole story
Movie studios earned big U.S. box office revenues this summer -- up 14% to $4.4 billion, according to reports. But the moviegoer estimates are … Read the whole story
The ads build on the goal of "The Daily" - "to tell stories more deeply" and "to incorporate a new kind of transparency into … Read the whole story
A free streaming network would be a fertile proving ground for Amazon's still-nascent video advertising business. While the company sells advertising on "Thursday Night … Read the whole story
US Open coverage could improve, but one-star reviews of Amazon's first foray into UK sports rights are unfair. Read the whole story
Neustar is pouncing on the opportunity created by Google's dissolution of DoubleClick IDs. Read the whole story