by Steve McClellan
Multiple UK reports now indicate that Read will be be officially anointed next week, when the firm will release first-half financials. Read the whole story
by Gavin O'Malley
Trying to appease news organizations, Twitter is offering them exemptions from its newly revised political and legislative ad policy. For everyone else, Twitter's new … Read the whole story
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by Alex Weprin
Tweaks to existing deals and some new options mean football fans get their fill of live games -- even if they don't have a … Read the whole story
by Laurie Sullivan
President Trump's economic adviser Larry Kudlow said the White House would investigate and analyze the way Google's algorithms work in terms of ranking content … Read the whole story
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by Wayne Friedman
Digital video streaming services continue to boost national TV advertising spending -- 16% higher this summer than a year ago. Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
Until Mueller rules and we can walk That Moron off the nearest plank, here are some things to cheer you up while we wait. Read the whole story
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by Alex Weprin
Warner Media's DC Universe will include a library of comic-related movies and TV shows, such as the original "Batman" animated series, and "Lois & … Read the whole story
by Laurie Sullivan
CNN.com appears to have about twice the SEO visibility of FoxNews.com. Backlinks in the articles and links and posts in social sites seem to … Read the whole story
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by Larissa Faw
The agency will help reposition the ionized alkaline bottled water company as a "lifestyle brand." Read the whole story
COMMENTARY
by Ivan Ivanov, Op-Ed Contributor
Adland needs to know that ads.txt is more of a welcome start in the fight against fraud. It is far from a silver bullet. Read the whole story
COMMENTARY
by Wes MacLaggan, Columnist
With Amazon, the customer journey is condensed -- search and purchase can happen without leaving Amazon's site. Read the whole story
by Larissa Faw
In this latest iteration of the public service "Ready" campaign, Facebook's Creative Shop is responsible for much of the ad content that includes a … Read the whole story
COMMENTARY
by Fern Siegel
To paraphrase Mark Twain, the reports of TV's demise are greatly exaggerated. Millennials and Gen Z differ from baby boomers, but Americans still watch … Read the whole story
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by Richard Whitman, Columnist
The new unit will focus on innovation and rapid prototyping and is already working on projects using AI, VR, voice technology and other cutting-edge … Read the whole story