by Karlene Lukovitz
AT&T is further building out its addressable offerings by adding the Clypd audience-based ad sales platform to its Xandr advertising platform and the Xandr … Read the whole story
COMMENTARY
by Dave Morgan, Featured Contributor
Folks would be up in arms. Yet how come most yawn when you talk about the clear, unmistakable problems of fraud and opacity in … Read the whole story
by Joe Mandese
A majority (54%) of Americans believe it's a problem for the U.S. to host next year's G7 Summit at the President's resort, according to … Read the whole story
by Gavin O'Malley
Potentially containing hundreds of thousands of products, the new unit can also be tailored based on users' interests and delivered through a range of … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
The entertainment colossus that is The Walt Disney Company was on full display on "Dancing With the Stars" this week. Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
"We think people ought to be able to see for themselves what politicians are saying," Facebook CEO Zuckerberg said Thursday Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
D2C companies inevitably hit a wall in terms of customer scale and reach via Facebook (or other social media) and search. Read the whole story
by Wayne Friedman
With strong performances from "Thursday Night Football" and "The Masked Singer," Fox continues to lead broadcast networks in prime-time 18-49 viewers in the new … Read the whole story
COMMENTARY
by Deren Baker, Op-Ed Contributor
On the surface, things sounded rosy in Netflix's just-released earnings, but a deeper look at the numbers paints a different picture. Read the whole story
by Wayne Friedman
"Late Show with Stephen Colbert" continues to easily lead all broadcast TV late-night shows in total viewers. Read the whole story
COMMENTARY
by Tony Jarvis, Op-Ed Contributor
Kym Frank, president of Geopath, invoked Erwin Ephron in a recent MediaPost commentary. As a student of Ephron's, I would respectfully remind Frank about … Read the whole story