Cinema ad network Screenvision this morning said it has launched new technology enabling advertisers to target consumer profiles based on "specific movie viewings." Dubbed … Read the whole story
Disney+ is projected to have 8 million subscribers at launch and 18 million by the end of 2020, according to one stock media analyst … Read the whole story
Did Trump really expect to be embraced by the mainstream news media and the Washington establishment after running as an outsider who promised to … Read the whole story
At the end of the day, it really comes down to delivering on that value. A more accurate term would be to call it … Read the whole story
"Trump For President routinely sends text messages to wireless telephones," three Minnesota residents allege in a class-action complaint. Read the whole story
President Trump told Fox News' Sean Hannity that both newspapers are "fake." He singled out the 'NYT,' claiming it "treats me unbelievably terribly," Trump … Read the whole story
The good news in Twitter's Q3 earnings report is that its average monetizable daily active user base grew to 145 million from 124 million … Read the whole story
Advertising's future depends on output and impact. And agencies' future depends on delivering more and more answers for smaller and smaller margins. We can't … Read the whole story