January 25, 2023
Monday, December 23, 2019
Out-of-home media agency Project X has unveiled a new interactive analytics suite that the firm says is more advanced than other analytics packages in … Read the whole story
Agency execs are somewhat more pessimistic about the direction of the ad and media services industry than their clients, according to findings of a … Read the whole story
COMMENTARYIt's no secret to programmatic traders that location tracking has become one of the most important signals for identifying and targeting users in a … Read the whole story
- COMMENTARY
Live programming continues to be a main attraction for traditional linear TV networks, perhaps more so this year. But you need to have the … Read the whole story
COMMENTARYThe sentiment expressed in the famous English song title "There'll Always Be An England" is realized and sustained, at least in part, by PBS. Read the whole story
- COMMENTARY
Moral and social obligations exist year-round, and we should not be elevating them just to warm our hearts on a cold winter's night. Read the whole story
COMMENTARYNormally, I don't write much about religious media, and when I do, it's rarely in the context of politics. But two events this week … Read the whole story
- COMMENTARY
A parent who spoke about his work in market research made such an impact on Kronberger that she dedicated her career to studying consumer … Read the whole story
MediaPost is collaborating with the equities research team at Raymond James to field a comprehensive survey of ad industry executives on the advertising and … Read the whole story
