Jerry Buhlmann, the long-time Aegis Media executive who presided over its sale to Japanese advertising conglomerate Dentsu for $5 billion in 2013, has resurfaced … Read the whole story

Kantar Media's preliminary estimate shows in-game national TV advertising spend for the Super Bowl was $435 million -- up 29% from 2019's $336 million. Read the whole story

The scores are in and the 60-second unit won the 2020 Super Advertising Bowl, according to an analysis of the commercial time aired during … Read the whole story

Google parent Alphabet reported its Q4 2019 earnings Monday, and the big news is some long hoped-for financial results based on its video business, … Read the whole story

MediaPost's Marketing: Automotive is accepting submissions for its annual awards, recognizing the best in automotive advertising in 2019. Read the whole story

The automotive category took four of the top 10 spots for most engaging 2020 Super Bowl ads, according to TV measurement firm EDO. Read the whole story

SMI's calendar year 2019 data confirm advertisers continue to pay higher CPMs in return for linear's safety and reach, with NFL ad price hikes … Read the whole story