by Joe Mandese
On the same day that Wall Street is rallying on a better-than-expected U.S. jobs report for the month of May, the ad industry has … Read the whole story
by Wayne Friedman
"The sports marketplace has started to move," says Rita Ferro, president, Disney Advertising Sales. "We are well on our way in terms of multi-year … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
The magnitude of the demonstrations (the vast majority of which were peaceful) could mean that this time, things could actually change. Read the whole story
by Melynda Fuller
'Time' has dedicated its latest issue to exploring the protests against police brutality across the country. Read the whole story
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by Richard Whitman, Columnist
Send in the persuaders to start persuading everyone, community by community, that local law enforcement needs to be reformed now. Read the whole story
by Sara Guaglione
Guccione will work with editorial and executive teams to expand coverage beyond music news and into entertainment, social and political topics, as well as … Read the whole story
by Gavin O'Malley
Facebook's failure to prevent foreign interference in the run-up to the 2016 primaries and presidential elections was well documented. Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
"Pandemic Amnesia" explores the striking manner in which Americans who lived through the 1918/1919 flu pandemic tended to avoid talking about it. Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
Product placement may be taking on a whole new role. Read the whole story
by Karlene Lukovitz
A new survey of U.S. sports viewers finds the live sports blackout was more responsible for these viewers' increased streaming, gaming and social media … Read the whole story
by Laurie Sullivan
Prabhakar Raghavan, who headed Google's advertising and commerce products, will replace Ben Gomes as head of search. Gomes will take a different role at … Read the whole story
COMMENTARY
by Ted McConnell, Featured Contributor
We (advertising) created a monster in social media, and it is now deployed by parties who are unconstrained by the rules of engagement for … Read the whole story
COMMENTARY
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In announcing the collaboration with McClatchy, 'The Washington Post' hinted major advertisers might achieve greater scale among the local publications that have adopted its … Read the whole story
by Larissa Faw
That's right, billions. How'd they do it? For one, ABC's agency Sterling-Rice Group capitalized on trending topics to hijack some buzz. Read the whole story