January 25, 2023
Friday, July 10, 2020
Brave's browser connects advertisers directly with consumers who have chosen to see their ads. Read the whole story
- COMMENTARY
The deal lasts through the end of the year and includes a joint effort by OMG and streaming platform Spotify to develop audience research … Read the whole story
The Advertising Research Foundation has named long-time industry media researcher Josh Chasin the 2020 recipient of its Erwin Ephron Demystification Award, an annual awards … Read the whole story
Young adults 18-29 are much more interested in protest vs. election-related news and are keenly interested in the COVID-19 pandemic, a Pew Research Center … Read the whole story
- COMMENTARY
Yesterday I sat in front of my PC camera having a Zoom call with the rest of my staff -- me,, myself and I. Read the whole story
As part of an effort to "revolutionize" the role of procurement in the marketing process at major multinational marketers, the World Federation of Advertisers … Read the whole story
The solution is designed to streamline planners' use of first-party data across systems and workflows and perform blind matches with Nielsen panel data to … Read the whole story
The new format, made available Thursday to all advertisers using Display & Video 360 globally, provides a 360-degree view to explore products in a … Read the whole story
The four top returning game shows and one reality competition series with rising viewership include ABC's "Celebrity Family Feud," NBC's "World of Dance," ABC's … Read the whole story
- COMMENTARY
Amidst restrictions on moviegoing and engaging in communal activities, Fortnite's community-friendly movie screening is a great way to keep kids connected. Read the whole story
