Citing a "healthier-than-expected recovery" of the U.S. economy, coupled with "the significant impact of fiscal stimulus," GroupM updated its U.S. advertising outlook for 2021, … Read the whole story
The U.S. ad recovery is looking better with each new ad industry forecast update, but this weekend's revision by GroupM offers the most bullish … Read the whole story
The live event annually brings together nearly 3,000 CMOs, marketers and industry thought leaders. Read the whole story
Staged animal rescues depicting cruelty are being banned on YouTube after several media outlets identified this growing trend. Read the whole story
If dogs are capable of feeling misery, then the pooches in a new competition show must be the most miserable canines on Earth. Read the whole story
Major global corporations can still make my jaw drop with their utter social media tone-deafness. For example, Amazon vs. Senator Warren. Read the whole story
"It's time to rip off the Band-aid. Advertisers and media need to move faster to think holistically and look to change the rules on … Read the whole story
TripleLift, a pioneering ad-tech company utilizing computer vision and machine learning to optimize digital creative and media buys, has been acquired by private equity … Read the whole story