The new platform is a proprietary AI tool Horizon claims buys more than 20% better than humans do. Read the whole story

It's called "RED," and UM Worldwide posted an ad last week on LinkedIn seeking a strategy director for what is described as a new … Read the whole story

The "non-compulsory" reporting utilizes Ad Net Zero's five-point methodology as a guide but will not influence the judging process. Read the whole story

If data is the "new currency," then Krystal Olivieri might also be described as the ad industry's Fed chairman, if not its guiding spirit. Read the whole story

"That '70s Show" has now morphed into "That '90s Show," a new show that starts streaming Thursday on Netflix. Read the whole story

TikTok reportedly revealed to Washington lawmakers and civil-society organizations details of a $1.5 billion plan to reorganize the company's U.S. operations. Read the whole story

Consumers who say they purchased videos from Amazon Prime are urging a judge to let them proceed with claims that the company duped them … Read the whole story

The new video-game inspired series pulled about half the number of viewers for the 'House of the Dragon' premiere. Read the whole story

YouTube has confirmed that it's testing a streaming channels hub -- potentially more heavy-duty competition for Tubi, Roku, Pluto TV and subscription-based ad-supported services … Read the whole story

Twitter duped users and "exposed them to a multitude of harms," a New York resident alleges in a class-action complaint against the company. Read the whole story

The impetus for the effort was Publicis Groupe CEO Arthur Sadoun's own cancer diagnosis and treatment last year for cancer. The initiative invites businesses … Read the whole story

Nexstar Media Group will no longer allow its local TV stations' newscasts to be streamed live for free as they air. Instead, local newscasts … Read the whole story

It's time both Twitter and Tesla get some wide-reaching TV messaging -- kind of a humble "rebranding." What about a new take on things … Read the whole story

Malware delivered in Google Ads is said to have drained an influencer's entire cryptocurrency wallet. Read the whole story