"The ads appear to have been generated programmatically," reads the NewsGuard report, which identified 393 ads from 141 major brands funding 50 AI-generated news/info … Read the whole story

Add advertising execs to the list of people responsible for the proliferation of AI-generated content, because in the end, they're the ones paying for … Read the whole story

The standards call for transparency and commitment to maintaining human oversight. Read the whole story

The CIMM-sponsored study, conducted by HyphaMetrics, found passive methods detected 78% of TV minutes viewed vs. only 22% for active methods. Read the whole story

Kelley who had been serving as CEO Americas, Dentsu, will report to IPG CEO Philippe Krakowsky. Earlier she served as NA CEO Mediabrands and … Read the whole story

AI and other technology will help drive growth, but misperceptions about cost, capabilities are still prevalent. Read the whole story

The original series starred Timothy Olyphant as Raylan Givens, a laconic U.S. Marshal battling bad guys in Appalachia. Read the whole story

And why he would kick Elon Musk's butt. Read the whole story

Abortion ads, which had averaged only 2% of all campaign spots prior to Dobbs, grew to nearly 40% of ads run by Democratic candidates … Read the whole story

"Requiring 'simple' cancellation is a difficult standard for businesses to implement, as there is little detail provided to guide them to understand its meaning … Read the whole story

A federal appellate court has revived a lawsuit by users who claim Meta's former ad-targeting options violated laws against discrimination. Read the whole story

WPP's Mindshare was named Media Network of the year. Its wins included a Media Lion Grand Prix for its part in a campaign by … Read the whole story

Rules changes help broadcasters adhere to need to broadcast 1.0 signals for OTA users while simulcasting a 3.0 signal. Read the whole story

Verizon customers can also now enjoy two personalized connectivity features that can be managed through the My BMW app including multi-vehicle connect. Read the whole story

Tuvalu's bid to become the first recognized digital nation was promoted in a campaign from Accenture Song agency The Monkeys. Read the whole story

By leveraging AI, the platform enables advertisers to discover podcasts they may not have considered. Read the whole story