by Wayne Friedman
Universal Pictures spent an estimated $19.8 million on national TV advertising for "Twisters," coming from 1,560 airings and getting 1.1 billion impressions. Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
For viewers in the U.S. and possibly around the world too, gymnast Simone Biles is the main attraction of the upcoming Olympics on NBC. Read the whole story
COMMENTARY
by Ed DeNicola, Op-Ed Contributor
If Kamala Harris' nomination is contested, her chances of being elected will be slim to none. The choice of a popular running mate, e.g., … Read the whole story
by Wendy Davis
Oracle, which recently said it was shutting down its ad business, has agreed to settle allegations that it combined data about people's web activity … Read the whole story
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by Richard Whitman, Columnist
Last week's announced makeover follows a Wall Street Journal report back in March that S4 received multiple acquisition offers including one from Stagwell. Read the whole story
by Colin Kirkland
The immersive in-app viewing experience highlights "unconventional" sports - including dog surfing, hobby horsing and professional pillow-fighting - in an effort to channel users' … Read the whole story
by Colin Kirkland
Meta will open a small pilot program allowing academic researchers to access Instagram data for up to six months to learn more about how … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
NBCUniversal's partnership with Google could change the direction of television through experiments with advanced technology. Read the whole story
COMMENTARY
by Steven Rosenbaum, Featured Contributor
Trump vowed to "begin the largest deportation operation in history" if elected -- which would send shockwaves through the U.S. economy. Read the whole story
by Colin Kirkland
X is introducing "Trend Genius" ads, which utilize AI to deploy "hyper-relevant ads" based on real-time conversation trends. Read the whole story
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by Wendy Davis
A judge has dismissed a class-action complaint alleging that Amazon touted free deliveries as a benefit of Amazon Prime, but charged users a $9.95 … Read the whole story
by Wayne Friedman
NBCU says it saw growth of 45% in prime-time program advertising and nearly 60% in news and 90% in sports programming. A strong focus … Read the whole story
by Laurie Sullivan
A massive information tech glitch impacted Microsoft cloud-computing services early Friday. Cybersecurity company CrowdStrike reported that the outages were the result of one of … Read the whole story