by Joe Mandese
WPP Media was the star billing in an otherwise lackluster second quarter earnings presentation to investors this morning, featuring a forward-looking presentation by the … Read the whole story
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by Wendy Davis
A federal judge has nixed California's Defending Democracy from Deepfake Deception Act, which would have required large online platforms to block "materially deceptive" content … Read the whole story
COMMENTARY
by Colin Kirkland, Staff Writer
As CEO of youth branding ecosystem SuperAwesome, O'Loughlin is on the front lines of the AI battle to win the hearts and minds -- … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
The show, titled "The Paper," puts the spotlight on a fictional newspaper in Toledo, Ohio, and premieres Sept. 4. Read the whole story
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by Wendy Davis
The FTC wants Media Matters to turn over documents relating to the Interactive Advertising Bureau, World Federation of Advertisers and its now defunct Global … Read the whole story
COMMENTARY
by Adam Buckman, Featured Columnist
If the NFL is to have 10% ownership of ESPN, does that mean the ESPN universe of content platforms will have to increase the … Read the whole story
by Colin Kirkland
This year's turnout attracted more than 74 million unique viewers across both festival weekends. Read the whole story
by Colin Kirkland
Snapchat's latest performance report shows overall user and revenue growth, but highlights potential growth concerns in key revenue markets, including the U.S. Read the whole story
by Laurie Sullivan
Yelp launched an ad unit that lets national brands like Pepsi and Bilt spotlight local business partners to target ads. The ads appear in … Read the whole story
COMMENTARY
by Wayne Friedman, Staff Writer
For its most recent quarterly period, Disney+ and Hulu posted a 2.6 million rise in subscribers to 183 million, a bit softer than some … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Metehan Yesilyurt, growth marketing manager at AppSamurai, analyzed browser-level interactions with Perplexity's infrastructure and believes he has discovered how content is evaluated and ranked. Read the whole story
COMMENTARY
by Cory Treffiletti, Featured Contributor
That $9 was for the first interruptive ad ever, a Bulova spot during a 1941 Brooklyn Dodgers game, that begat an industry now worth … Read the whole story
by Laurie Sullivan
Recent data and reports suggest Google AI features are destroying traffic to publishers and websites, but Liz Reid, vice president and head of Google … Read the whole story