On Monday, U.S. trade representative Jamieson Greer said the Trump administration has reached a selloff deal with China to keep TikTok alive for American … Read the whole story

DTC cost-per-thousand viewer pricing is 35% higher than averages for all ad categories, particularly among streaming/CTV platforms, according to analysis by Guideline, a media … Read the whole story

The portfolio reaches 160 million monthly subscribers - including Pandora and SoundCloud U.S. - and will be expanded to include SiriusXM Podcast Network listeners … Read the whole story

"The Pitt" is a great show, but its emergence as the winner of two of the most prestigious Emmys Sunday night came as a … Read the whole story

The 77th Emmy Awards, hosted by first-timer Nate Bargatze, started off promisingly. But in short order, the broadcast honoring TV itself disrupted the signal. Read the whole story

For the top Emmy awards per company/streamer overall, WBD (HBO/HBO Max) and Netflix each pulled in 30 Emmy awards, followed by Apple TV+ with … Read the whole story

Listen to my conversation with MRM's Nicolas Guzman on why the Interpublic shop is launching an "AI Relationship Management" practice and how it relates … Read the whole story

The broadcast/cable decline was greater vs. August 2024, when NBC had the top 19 broadcast telecasts in August due to the Paris Olympics and … Read the whole story

Nespresso and Abel Tesfaye (The Weeknd) unveiled a first-of-its-kind collaboration celebrating the musician's Ethiopian roots to bring fans an immersive coffee and music experience … Read the whole story

Tragic. Read the whole story

Following reports that Paramount Skydance is eyeing a deal to acquire "The Free Press" and put its editor in charge of CBS News, new … Read the whole story

Educational content creators based in the U.S. will be able to apply to Pinterest's new "Educator's Fund," an offshoot of the platform's "Pinterest for … Read the whole story

A Harris Poll study concludes that the impact of OOH sports ads extends well beyond venues, building fan excitement, amplifying social buzz and driving … Read the whole story

Former Congressman and convicted felon George Santos can't revive a copyright infringement suit against Jimmy Kimmel and ABC over prank videos, a federal appellate … Read the whole story

Penske Media, owner of "Rolling Stone," "Billboard" and "Variety," alleges Google AI Overviews steals content, cuts traffic and threatens media's future through AI - … Read the whole story